Vision

The Google Ads keyword research tool that only keeps the ones worth buying.

Point Vision at a product or a web page. It generates keyword ideas, analyzes them one by one, and only surfaces the ones worth bidding on in Google Ads.

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How it works

From idea to verdict

Three steps, and no keyword list to prepare.

  1. Source — Start from a product or a URL

    Pick a product from your catalog or paste a page URL. Vision understands what you sell.

  2. Generation — Vision imagines the keywords

    From that context, Vision proposes ideas: branded, non-branded, generic and question keywords.

  3. Sorting — You only keep what matters

    Every idea goes through intent analysis. Vision drops the noise and highlights keywords with real buying intent.

Why Vision

The analysis, but without the starting list

Analysis starts from your keywords. Vision finds them for you.

No blank page

No need to bring a list: Vision starts from your product and does the first draft.

Four families covered

Branded, non-branded, generic, questions: Vision sweeps the angles you often forget.

Already sorted

Ideas arrive with their intent verdict — you prioritize instead of guessing.

The same engine as Analysis

Vision builds on Should I Bid’s SERP reading: same criteria, same scores.

Settings

You stay in control of what Vision explores

A few settings are enough. Generated ideas then go through the same analysis as your own lists.

One or more sources

Pick one or more products from your catalog, or paste one or more page URLs, one per line.

Keyword families

Check the ones you want: branded, non-branded, generic, questions. Vision only generates what you ask for.

A cap on ideas

Set the maximum number of ideas to explore. The cap limits the analysis, and therefore what Vision can charge you.

Market and device

Country, language and device: ideas are analyzed on the results page your customers see.

Only recommended keywords are charged

Only keywords scoring 50 or more use a credit each. Discarded ideas stay visible and cost you nothing.

A memory per source

Ideas already analyzed for a source are removed before the analysis: running Vision again on the same product doesn't charge you for what was already seen.

Frequently asked questions

What is Vision?

Vision is Should I Bid's keyword idea tool. Starting from a product or a web page, it comes up with keywords (branded, non-branded, generic, questions), runs them through intent analysis and only highlights the ones that deserve a Google Ads budget.

How much does Vision cost?

You're only charged for recommended keywords, meaning those with a score of 50 or more, at 1 credit each. Discarded ideas are analyzed without being billed, and stay visible if you want to look at them.

Where do the keyword ideas come from?

From an AI that reads your product profile or the page you point to, and suggests the searches a customer might type to find that offer. Each idea is then checked against the real Google results page, like any analyzed keyword.

What happens if I run Vision again on the same product?

Ideas already analyzed for that source are recognized and removed: Vision doesn't read Google or charge again for them. If every idea it finds is already known, Vision tells you and launches nothing.

How is it different from analyzing my own keywords?

The engine is the same: same signals, same score, same thresholds. The analysis starts from your list and charges every keyword analyzed. Vision starts from a product or a page, finds the list for you and only charges recommended keywords.

Can I use Vision from Claude or the API?

Yes, on paid plans. Claude or your scripts request keyword ideas (free), then launch their analysis once you approve the cost, with the same rule: only recommended keywords are charged.

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1 credit = 1 keyword analyzed